Dating and myspace
Given its singular focus, Friendster was much more successful at supporting this than My Space, making certain that search worked and was meaningful and that relationships meant .
Of course, that also curtailed its growth tremendously.
Finding "lost" friends was a fun game - people wanted to connect.
Of course, connecting is not enough and it was bound not to last, but it was fun.
Surfing motivated people to post more interesting things. They jumped on My Space, created all sorts of culture and profiles complete with massive amounts of media, and helped figure out how to hack the system to make the profiles more expressive. As a result, the cultural enthusiasm was nurtured and it grew and grew and grew...
My Space realized that people were promoting events on Friendster. Other young people follow the young people that follow music.
There is no single answer, but there are a lot of factors that must be considered.
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